Trash collection by Thinking Mu

Hey, check this short film about how the Trash project by Thinking Mu works, to recycle old textiles into their collections. What we love about this collection is that it is more ecological, but also that the production takes place in Europe.

By innovation from waste we diminish the footprint of clothing a lot, as there is less new fiber needed, this will save a lot of water, soil, workforce to begin with. And we have of course less textile waste to deal with, often to burn, unfortunately.

The challenge for the future is to make more of the collection of recycled fibers, and we will certainly keep a close eye on this project and keep offering the Trash items in our stores!